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Regulating Political Advertisement in the United Kingdom: A Case for Extending the Statutory Ban of Political Advertisement on Television and Radio to Digital Platforms.

Author:

Mariam Hawath

The London School of Economics and Political Science, GB
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Abstract

The question of political advertising on digital platforms continues to divide stakeholders: major players in this industry have adopted differing policies with regards to this type of advertising. This paper argues that it is time for lawmakers in the United Kingdom to consider a statutory ban on political advertising on digital platforms similar to the one imposed on television and radio broadcast as per the Communications Act 2003. Given the possible analogy between traditional broadcasting content and platform content, it is now untenable to apply distinct regulatory regimes. Additionally, there are clear drawbacks to leaving online platforms to self-regulate this issue. Combined, the similarities between platforms and traditional broadcasters and the flaws of self-regulation, provide an argument in favour of extending the ban on political advertising to digital platforms.
How to Cite: Hawath, M., 2021. Regulating Political Advertisement in the United Kingdom: A Case for Extending the Statutory Ban of Political Advertisement on Television and Radio to Digital Platforms.. LSE Law Review, 6(3), pp.179–208.
Published on 15 Mar 2021.
Peer Reviewed

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